MOROCCANOIL

Moroccanoil has created a huge buzz in the beauty world. Thousands of people swear by it for their hair care, and it’s become a cult favourite among stylists and clients alike. But what exactly is Moroccanoil, and why does it work so well?

The History of Moroccanoil

Moroccanoil is another name for argan oil, produced from the kernels of the argan tree fruit that grows almost exclusively in Morocco. Because the trees grow in such a limited area, argan oil is one of the rarest oils in the world. This small supply, combined with its results, explains the price and the hype.

Traditionally, production is done by hand. First, the pulp is removed from the nuts and the kernels are left to dry in the sun. Next, the dried nuts are cracked open with stones to reveal the seeds. The seeds are roasted for flavour, ground into a paste, and then squeezed by hand to release the golden oil.

The modern Moroccanoil story began when co-founder Carmen Tal experienced a colour service gone wrong. While travelling, she tried a local argan oil treatment and watched her damaged hair transform instantly into something smooth, shiny, and manageable. Inspired, she set out to share this discovery with the world.

What started as one revolutionary product has grown into a global brand. Today, Moroccanoil offers a full line of hair and body products, all infused with nourishing, antioxidant-rich argan oil.

The Benefits of Moroccanoil

At Iron + Ivy, we recommend Moroccanoil because of its many benefits. Here are some of the key reasons our clients love it:

• Prevents split ends – Argan oil penetrates deep into the hair shaft to strengthen strands and reduce breakage.
• UV protection – Shields hair from sun damage, ideal for Queenstown’s bright climate.
• Frizz control – Formulas like Moroccanoil Frizz Control Spray calm hair in both damp and dry environments.
• Hydration & elasticity – Rich in vitamins, minerals, and antioxidants, it restores shine, softness, and bounce.
• Speeds up blow-drying – Detangles the hair for quicker, easier styling.
• Superior conditioning – Works on wet or dry hair, especially on dry ends.
• Even colouring – Balances porosity for more consistent colour results. Many stylists even mix it directly into colour for added shine and protection.

Why We Recommend Moroccanoil at Iron + Ivy

Moroccanoil isn’t just effective—it’s luxurious. Clients love the signature fragrance, the silky texture, and the way their hair feels after every use.

At Iron + Ivy Hair Studio in Queenstown, we use Moroccanoil to keep hair hydrated, strong, and glossy. Whether you’re fighting frizz, protecting against UV, or simply looking for that soft, polished finish, Moroccanoil delivers.

Summary

Moroccanoil has rightly earned its reputation as “liquid gold.” It combines rich history, proven science, and luxurious results. For us, it’s not just a product we stock—it’s a product we truly believe in. That’s why we proudly recommend Moroccanoil to every client who wants healthier, shinier, and more manageable hair.